Hyper Island i Malmö: kurs i Digital Strategy

4 december, 2012 - 17:28

Karlskrona, Stockholm, Manchester, New York, Singapore. Hög tid för Hyper Island att komma till Malmö.

I vår startar Hyper Island en kvällskurs i Digital strategi i Media Evolution Citys lokaler. Tidpunkten för kursen är mellan 5:e mars och 8:e maj 2013.

Som medlem i Media Evolution betalar du 40 000 kr. Ordinarie pris är 45 000 kr.
I samband med starten arrangerar Hyper Island också en Playground i januari där alla tillsammans utforskar frågeställningen: "How can organizations transform themselves to meet the digital future?" (helt gratis).

Intresserad eller nyfiken? Läs mer här.

http://www.hyperisland.com/executive-programs/upcoming-classes/digital-s...

Short info
This spring, Hyper Island launches our second-ever evening course, Digital Strategy. With two courses running parallel in Stockholm and Malmö, it’s an intensive ten-session learning journey that will challenge you to think in new ways, equip you with powerful tools, and enable a major upgrade of your digital skills and competence.
Digital Strategy is designed for those who aspire to become highly competent in planning and leading digital projects and processes. You can have a background in business strategy, project management, the creative field, planning, or you could be looking to make a career move towards digital project management and digital strategy development. You will develop a broader and deeper understanding of today’s digital landscape and how you can lead purposeful change.

Learning outcomes
- Understanding the digital landscape
- Markets, target groups, and consumer behavior in the digital world
- Digital tools & usage in brand development
- Digital opportunities in everyday work life
- Implement digital tools & approaches in the workplace
- Business & development in the digital space
- How to harness the transformative potential of digital to add value
- Familiarity of digital channels and usability
- Transformative trends such as data, mobile
- Return on investment in digital projects

Essentials:
The program will be conducted in English. There will be a mixture of Swedish and international speakers and facilitators.

Contact: ds [at] hyperisland [dot] com